Eastern Brewing
Out Of BusinessHammonton, NJ
To Brewery Page
Brewery
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Eastern BrewingOut Of BusinessHammonton, NJ |
To Brewery Page |
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Brewery |
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New Jersey Breweries History: Eastern Brewing
The Standard-Rochester Brewing Company was formed in 1956 by the merger of the Standard Brewing Company (436 Lake Avenue) and the Rochester Brewing Company (770 Emerson Street), both longtime members of the Rochester brewing fraternity. After a brief period when both facilities were operated, the Lake Street brewery was closed and operations were consolidated at Emerson Street. The Topper and Standard Dry brands reusrfaced a few years later as brands of the Eastern Brewing Company of Hammonton, New Jersey. Eastern Brewing had a business model that focused on buying the brands of small regional breweries that had closed and producing beer under those labels to sell in specific markets. Eastern Brewing produced beer and ale under the Topper and Standard Dry labels for a few years and also produced a non-alcoholic malt tonic under the Topper label that was distributed in Middle-Eastern countries like Saudi Arabia where drinking alcohol is prohibited by Islamic law. |
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